Born in the beating hearts of Amsterdam and LA, Lauren Rose is more than a brand; it's a lifestyle born from the dynamic energy of these iconic cities. What started as a modest private label has evolved into a global sensation, setting new standards in contemporary headwear fashion.
Rooted in the Skateboard, Tattoo, and 420 culture, Lauren Rose epitomizes the fusion of performance and style. From essential basics like tees and hoodies to cutting-edge headwear, we breathe life into a lifestyle that seamlessly blends club scenes, catwalks, and the streets with an unapologetic attitude.
The LR movement took flight in 2009, establishing the foundation for the Lauren Rose style we know today. Upholding our commitment to quality headwear, our dynamic team of young designers embodies the spirit of our brand, capturing the essence of our ever-evolving society and its rich tapestry of cultures.
Our designs mirror the world around us, embracing diversity and change. Meticulous attention to fit and a careful selection of materials make our pieces universally appealing to a generation of trendsetters and style aficionados.
Lauren Rose transcends beyond being a brand; it's a way of life, a celebration of individuality. Join us on this journey where fashion and function converge, and the streets become our canvas. Discover your unique style with Lauren Rose and become a part of the expression in lifestyle.